From a strategic consultancy to a full-scope business agency.
What we do
01
Growth
We drive measurable business growth through our bold, anti-traditional marketing approach. Focused on consumer goods, leisure, and healthcare industries, we replace vague promises with performance-based results. Our success fee model means we actually win when you do.
02
Operations
Transform your business operations with BranTech's unique blend of technical expertise and business evolution strategy. We don't just implement Odoo—we architect business transformation through scalable technical infrastructure aligned with your strategic objectives.
03
Investment strategy
Our strategic unit helps established brands enter new markets and launch new products with confidence while selectively investing in high-potential businesses. We provide market entry expertise, alliance building capabilities, and capital backed by hands-on operational support to drive measurable growth.
Phase 1:
Capability Expansion (Current)
Building service capabilities across three verticals
Focus on digital transformation, social marketing, and go-to-market strategy
Development of proprietary methodologies
Phase 2:
Strategic Partnership
Acquiring equity in at least one company per year
Focus on expanding service clients
Building portfolio of strategic investments
Phase 3:
Acquisition Phase
Targeting businesses with EBITDA 1-5 million
Focus on succession solutions for retiring business owners
Implementing growth strategies to achieve 20-30% annual growth
Bold, anti-traditional positioning
Performance-focused approach
Success fee model
Results-driven methodology
Key services
Odoo ERP implementation expertise
Digital transformation capabilities
System integration prowess
Technical architecture development
Key services
Go-to-Market Strategy & Strategic Investment
Key services
From bold vision to Business evolution
Brangels was founded in 2023 with three clear principles:
We are not just consultants,
we are brand builders
We put our money
where our mouth is
We impact high-potential SMEs
through measurable transformation
Our journey began with a simple observation: small and medium businesses are the backbone of the global economy, but they often lack the marketing expertise and technical infrastructure to reach their full potential.
Today, Brangels operates through three integrated business units:
Anti-Marketing
Performance-focused marketing with a success fee model
BranTech
Odoo ERP implementation and technical infrastructure
Strategic Investments
Selective equity partnerships with high-growth potential businesses
What sets us apart is our holistic approach to business evolution – connecting marketing expertise, technical capability, and strategic investment to drive measurable results.
Our cases
This is the space to introduce the Services section. Briefly describe the types of services offered and highlight any special benefits or features.
Traditional marketing is broken. We fixed it.
Anti-Marketing replaces vague promises with performance-focused strategies that deliver measurable results. Our approach is built on a low-retainer, success fee model that aligns our success with yours.
Core Services:
Performance-based digital marketing
Data-driven brand strategy
Social marketing execution
Go-to-market strategy development
Industry Focus:
Technical infrastructure that powers business evolution.
BranTech specializes in Odoo ERP implementation, creating the technical foundation for business transformation. We don't just install software – we architect systems that integrate with your marketing strategy to drive growth.
Core Services:
Odoo ERP implementation and customization
Digital transformation for SMEs
System integration
Technical architecture development
From local success to global expansion.
Our strategic unit helps established brands enter new markets with confidence. As demonstrated by our USA expansion strategy for a €40M organic snacks brand, we combine market knowledge, alliance building, and execution expertise.
Core Services:
Market entry planning
Alliance building and partnership development
Channel strategy
Market adaptation
Go-to-Market Strategy
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Change is inevitable, but transformation is intentional. At Brangels, we don't just adapt to change—we architect it, combining marketing expertise, technical capability, and strategic investment to transform businesses for the next 30 years.
Viktor Dimitrov
Founder of Brangels
